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The story of each rug is embedded within its structure. Every column represents the number of artisans working at the loom, while each box marks a single day’s labor. Because of this, each size carries a different composition of columns. Larger rugs may feature multiple columns, while runners are woven with just one, reflecting the smaller number of women working on that piece at a time. With a new color chosen each morning, the finished rug becomes a living record of time, rhythm, and collaboration.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHandwoven in the Middle Atlas by artisans led by Soukina, Izra continues the legacy of her late mother, Keltouma, who was revered for her mastery of dense, medium- to high-knot techniques. 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Often referred to as “rag rugs,” they are made from recycled clothing and textile scraps, giving new life to materials already rich with history.\u003cbr\u003e\u003cbr\u003eThe motifs woven throughout this piece have been passed down through generations, representing strength and protection within Amazigh culture.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44033441497324,"sku":"R-B-2074","price":721.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/OuedZemMidnightSkyBoucherouite.png?v=1718093393"},{"product_id":"tachrafat-solitaire-vintage-boujad","title":"Tachrafat Solitaire Vintage Boujad |  5'-9\" x 7'-7\"","description":"\u003cp class=\"p1\"\u003eThis rug was handwoven by artisans in Tachrafat.\u003cbr\u003e\u003cbr\u003eTachrafat is nestled in the Middle Atlas Mountains, just north of the village of Boujad, the namesake of this weaving style.\u003cbr\u003e\u003cbr\u003eBoujad rugs are known for their vibrant use of color and expressive design language. Motifs often draw from geometric shapes, abstract forms, and symbols passed down through generations.\u003cbr\u003e\u003cbr\u003eThis piece is especially unique, as the artisans incorporated the Boucherouite technique into the body of the rug, adding depth, texture, and a distinct sense of movement.\u003cbr\u003e\u003cbr\u003eThe weave is less dense than a Beni M’rirt or Beni Ourain rug, with more space between each knot. Despite the lighter construction, it remains cozy, soft, and full of character.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44042937041132,"sku":"R-BJ-2108","price":800.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/TachrafatSolitaireVintageBoujad_1.png?v=1714664181"},{"product_id":"khatimas-black-white-zanafi-runner","title":"Khatima's Black \u0026 White Flatweave Runner | 26.7\" x 5'-4\"","description":"\u003cp\u003eThis rug was handwoven by Khatima, an artisan from Anzal, a women-only association located in a village about 30 kilometers north of the popular weaving town of Tazenakht.\u003c\/p\u003e\n\u003cp\u003eFounded in 2007, the Anzal collective continues to preserve the region’s weaving traditions through generations of women passing the craft down to one another.\u003c\/p\u003e\n\u003cp\u003eThis piece is woven using the Zanafi technique, a style that comes from the High Atlas Mountains. Extra special for its reversible construction, the technique allows the symbols to invert depending on which side of the rug is shown.\u003c\/p\u003e\n\u003cp\u003eThe design intricately weaves in Amazigh symbolism, carrying forward a rich artistic tradition through pattern, texture, and form.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44056571412716,"sku":"R-Z-1943","price":444.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Khatima_sBlack_WhiteFlatweaveRunner.png?v=1718989107"},{"product_id":"khatimas-olive-zanafi-accent-rug","title":"Khatima's Olive Flatweave Accent Rug | 28.3\" x 3'-6\"","description":"\u003cp\u003eThis rug was handwoven by Khatima, an artisan from Anzal, a women-only association located in a village about 30 kilometers north of Tazenakht, a region widely known for its weaving traditions.\u003c\/p\u003e\n\u003cp\u003eFounded in 2007, the Anzal collective continues to preserve the region’s craft through generations of women passing weaving traditions down to one another.\u003c\/p\u003e\n\u003cp\u003eThis piece is woven using the Zanafi technique, a flatweave style from the Siroua region. Especially unique for its reversible construction, the symbols appear inverted depending on which side of the rug is shown.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44056613126380,"sku":"R-Z-1946","price":360.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Khatima_sOliveFlatweaveAccentRug.png?v=1719160243"},{"product_id":"le-vieux-villages-pastel-vintage-hand-knot","title":"Le Vieux Village's Pastel Vintage Hand-Knot | 3'-7\" x 6'-6\"","description":"\u003cp\u003eThis vintage Amazigh rug is over 50 years old and comes from one of the artisan's family of the Le Vieux Village Association.\u003c\/p\u003e\n\u003cp\u003eWhile the artisan who wove this piece is no longer with us, their family still belongs to the Association Le Vieux Village which is a beautiful collective of women artisans just outside of Tazenakht.\u003c\/p\u003e\n\u003cp\u003eThis vintage rug was made from 100% live wool and utilized local spices and plants to achieve these pastel hues. \u003c\/p\u003e\n\u003cp\u003eThis timeless piece represents generations of tradition and symbolism. Each symbol represents a different wish for themselves and\/or the future generation. \u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44360700199148,"sku":"R-V-2154","price":832.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/LeVieuxVillage_sPastelVintageHand-Knot.png?v=1718307610"},{"product_id":"kalaat-mgouna-colorful-boucherouite","title":"Kalaat M'Gouna Colorful Boucherouite | 4'-2\" x 7'-3\"","description":"\u003cp\u003eThis rug comes from a village outside Kalaat M'Gouna where two women, Touda and Naima, worked together to make this vintage Boucherouite.\u003c\/p\u003e\n\u003cp\u003eKalaat M'Gouna which is in the southeast of Morocco is most known for its valley of roses, and they have a well-known rose festival every May.\u003c\/p\u003e\n\u003cp\u003eThis weaving style is called Boucherouite.\u003c\/p\u003e\n\u003cp\u003eBoucherouite (pronounced boo-shay-reet) rugs were not originally intended to be sold as they were mostly used by the Amazigh in their own homes, as modest carpets. Some called them 'rag rugs' as they are made of various recycled pre-used clothing or textile scraps.\u003c\/p\u003e\n\u003cp\u003eThe design motifs most used in this rug have been passed down through generations representing strength and protection in the Amazigh culture.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44367917318380,"sku":"R-B-2162","price":555.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/KalaatM_GounaColorfulBoucherouite.png?v=1718804916"},{"product_id":"oued-zem-two-toned-boucherouite","title":"Oued Zem Two-Toned Boucherouite |  33\" x 5'-1\"","description":"\u003cp\u003eThis vintage rug was handwoven by artisans in Oued Zem.\u003c\/p\u003e\n\u003cp\u003eOued Zem is nestled in the Middle Atlas Mountains just north of the village of Beni Mellal, the capital of the nearby region.\u003c\/p\u003e\n\u003cp\u003eThis weaving style is called Boucherouite.\u003c\/p\u003e\n\u003cp\u003eBoucherouite (pronounced boo-shay-reet) rugs were not originally intended to be sold as they were mostly used by the Amazigh in their own homes, as modest carpets. Some called them 'rag rugs' as they are made of various recycled pre-used clothing or textile scraps.\u003c\/p\u003e\n\u003cp\u003eThe design motifs most used in this rug have been passed down through generations representing strength and protection in the Amazigh culture.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44369309434092,"sku":"R-B-2167","price":333.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/OuedZemTwo-TonedBoucherouite.png?v=1718800688"},{"product_id":"oued-zem-ocean-sunset-hued-boujad","title":"Oued Zem Ocean Sunset Hued Boujad |  4'-10\" x 8'-4\"","description":"\u003cp\u003eThis rug was handwoven by artisans in Oued Zem.\u003c\/p\u003e\n\u003cp\u003eOued Zem is nestled in the Middle Atlas Mountains just north of the village of Boujad, the namesake of this weaving style.\u003c\/p\u003e\n\u003cp\u003eBoujad rugs tend to have undyed sheep’s wool for its base and vibrant colors used for the design elements.\u003c\/p\u003e\n\u003cp\u003eThe design motifs most commonly used in Boujad rugs tend to represent geometric shapes, abstract forms and at times symbols that have been passed down through generations.\u003c\/p\u003e\n\u003cp\u003eThe weave is less dense than the Beni M'rirt or Beni Ourain rug as there is more space between knots. Despite the difference in density, it’s still just as cozy and soft.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44430059536620,"sku":"R-BJ-2206","price":747.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/CFDFEC2E-B088-472C-BB37-2C3AEFD66FD9.png?v=1708620405"},{"product_id":"oued-zem-diamond-boujad","title":"Oued Zem Diamond Boujad | 5'-3\" x 8'-7\"","description":"\u003cp\u003eThis rug was handwoven by artisans in Oued Zem.\u003c\/p\u003e\n\u003cp\u003eOued Zem is nestled in the Middle Atlas Mountains just north of the village of Boujad, the namesake of this weaving style.\u003c\/p\u003e\n\u003cp\u003eBoujad rugs tend to have undyed sheep’s wool for its base and vibrant colors used for the design elements.\u003c\/p\u003e\n\u003cp\u003eThe design motifs most commonly used in Boujad rugs tend to represent geometric shapes, abstract forms and at times symbols that have been passed down through generations.\u003c\/p\u003e\n\u003cp\u003eThe weave is less dense than the Beni M'rirt or Beni Ourain rug as there is more space between knots. Despite the difference in density, it’s still just as cozy and soft.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":44435056328940,"sku":"R-BJ-2210","price":699.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/8_1.png?v=1708783694"},{"product_id":"anzal-s-monochrome-hanbel-x-zanafi-accent","title":"Anzal’s Monochrome Hanbel x Zanafi Accent | 5'-5\" x 8'-6\"","description":"\u003cp\u003eThis rug was handwoven by the artisans of Anzal.\u003c\/p\u003e\n\u003cp\u003eLocated about 30 km north of the renowned weaving town of Tazenakht, this women-only association was founded in 2007 and has thrived as women pass their craft down through generations. Fatima, the President of the Association, serves as our trusted liaison for all custom orders.\u003c\/p\u003e\n\u003cp\u003eThe Zanafi weaving technique originates from the High Atlas Mountains. Traditionally crafted in a neutral black-and-white palette, this technique can also be created in a variety of vibrant color combinations.\u003c\/p\u003e\n\u003cp\u003eWhat makes this weaving style particularly unique is its reversible nature, with the symbols appearing inverted on the opposite side—a testament to its intricate craftsmanship.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":45960824553708,"sku":"R-Z-2525","price":943.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Anzal_sMonochromeHanbelxZanafiAccent.png?v=1733242894"},{"product_id":"ait-tiggas-mosaic-hand-knot-x-zanafi","title":"Ait Tigga's Mosaic Hand-Knot x Zanafi | 4'-8\" x 8'-2\"","description":"\u003cp\u003eThis rug was handwoven by the artisans of Aït Tigga.\u003c\/p\u003e\n\u003cp\u003eAït Tigga, located about 29 km east of Anzal, shares deep familial ties with the women of Anzal’s weaving association. Until 2021, Aït Tigga could only be accessed via an off-road route, which led artisans to rely on the women of Anzal to sell their finished rugs.\u003c\/p\u003e\n\u003cp\u003eThis exceptional piece beautifully blends two distinct techniques.\u003c\/p\u003e\n\u003cp\u003eThe central border features the Zanafi weaving style, a technique originating in the High Atlas Mountains. Known for its reversible nature, the symbols appear inverted on the opposite side—a testament to the artisans’ remarkable skill and attention to detail.\u003c\/p\u003e\n\u003cp\u003eThe four quadrants are crafted using the low hand-knot technique, creating a modern dimensional texture. This combination offers a striking contrast, merging traditional craftsmanship with contemporary design in a seamless and stunning way.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46008552161516,"sku":"R-MT-2543","price":1587.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/AitTigga_sMosaicHand-KnotxZanafi.png?v=1734277205"},{"product_id":"anzal-s-golden-moss-hand-knot","title":"Anzal’s Golden Moss Hand-Knot | 4'-11\" x 8'-6\"","description":"\u003cp\u003eThis rug was handwoven by the artisans of Anzal.\u003c\/p\u003e\n\u003cp\u003eLocated about 30 km north of the renowned weaving town of Tazenakht, this women-only association was founded in 2007 and has thrived as women pass their craft down through generations. Fatima, the President of the Association, serves as our trusted liaison for all custom orders.\u003c\/p\u003e\n\u003cp\u003eWoven using the Low Hand-Knot technique, this rug is made from 100% “live” wool, which has been carefully carded, spun, and dyed by hand by the artisans.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46068929396972,"sku":"R-T-2583","price":1831.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Anzal_sGoldenMossHand-Knot.png?v=1735991514"},{"product_id":"oued-zem-symbolic-grid-boucherouite-1","title":"Oued Zem Symbolic Grid Boucherouite | 35\" x 4'-9\"","description":"\u003cp\u003eThis vintage rug was handwoven by artisans in Oued Zem.\u003c\/p\u003e\n\u003cp\u003eOued Zem is nestled in the Middle Atlas Mountains just north of the village of Beni Mellal, the capital of the nearby region.\u003c\/p\u003e\n\u003cp\u003eThis weaving style is called Boucherouite.\u003c\/p\u003e\n\u003cp\u003eBoucherouite (pronounced boo-shay-reet) rugs were not originally intended to be sold as they were mostly used by the Amazigh in their own homes, as modest carpets. Some called them 'rag rugs' as they are made of various recycled pre-used clothing or textile scraps.\u003c\/p\u003e\n\u003cp\u003eThe design motifs most used in this rug have been passed down through generations representing strength and protection in the Amazigh culture.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46068933624044,"sku":"R-B-2584","price":259.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/OuedZemSymbolicGridBoucherouite.png?v=1735991954"},{"product_id":"azilals-mosaic-symbolic-hand-knot","title":"Azilal's Mosaic Symbolic Hand-Knot | 3'-7\" x 7'-10\"","description":"\u003cp\u003eThis vintage rug was handwoven by artisans residing in Azilal, the region that lends its name to this renowned weaving technique.\u003c\/p\u003e\n\u003cp\u003eNestled in the High Atlas Mountains of Morocco, Azilal is celebrated for its rugs featuring unique designs and storytelling motifs. Each piece is a true work of art, embodying the rich heritage and creativity of its makers.\u003c\/p\u003e\n\u003cp\u003eTraditionally crafted using natural wool, these rugs often feature a blend of neutral tones interwoven with cultural symbols, depictions of daily life, and abstract expressions. Each rug tells its own unique narrative, reflecting the creativity and heritage of the artisans.\u003c\/p\u003e\n\u003cp\u003eThe weaving process involves intricate knotting and meticulous attention to detail, resulting in a soft, plush texture that feels luxurious underfoot.\u003c\/p\u003e\n\u003cp\u003eUnlike the structured patterns of Beni Ourain rugs, Azilal designs embrace asymmetry and freeform creativity, adding to their distinctive charm and artistic appeal.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46068943749356,"sku":"R-V-2585","price":1165.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Azilal_sMosaicSymbolicHand-Knot.png?v=1735992706"},{"product_id":"azilals-earthen-motif-hand-knot","title":"Azilal's Earthen Motif Hand-Knot | 4'-3\" x 7'-8\"","description":"\u003cp\u003eThis vintage rug was handwoven by artisans residing in Azilal, the region that lends its name to this renowned weaving technique.\u003c\/p\u003e\n\u003cp\u003eNestled in the High Atlas Mountains of Morocco, Azilal is celebrated for its rugs featuring unique designs and storytelling motifs. Each piece is a true work of art, embodying the rich heritage and creativity of its makers.\u003c\/p\u003e\n\u003cp\u003eTraditionally crafted using natural wool, these rugs often feature a blend of neutral tones interwoven with cultural symbols, depictions of daily life, and abstract expressions. Each rug tells its own unique narrative, reflecting the creativity and heritage of the artisans.\u003c\/p\u003e\n\u003cp\u003eThe weaving process involves intricate knotting and meticulous attention to detail, resulting in a soft, plush texture that feels luxurious underfoot.\u003c\/p\u003e\n\u003cp\u003eUnlike the structured patterns of Beni Ourain rugs, Azilal designs embrace asymmetry and freeform creativity, adding to their distinctive charm and artistic appeal.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46071977902316,"sku":"R-V-2586","price":1387.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Azilal_sEarthenMotifHand-Knot_1.png?v=1736085740"},{"product_id":"azilal-s-diamond-flow-hand-knot","title":"Azilal’s Diamond Flow Hand-Knot | 3'-10\" x 7'-7\"","description":"\u003cp\u003eThis vintage rug was handwoven by artisans residing in Azilal, the region that lends its name to this renowned weaving technique.\u003c\/p\u003e\n\u003cp\u003eNestled in the High Atlas Mountains of Morocco, Azilal is celebrated for its rugs featuring unique designs and storytelling motifs. Each piece is a true work of art, embodying the rich heritage and creativity of its makers.\u003c\/p\u003e\n\u003cp\u003eTraditionally crafted using natural wool, these rugs often feature a blend of neutral tones interwoven with cultural symbols, depictions of daily life, and abstract expressions. Each rug tells its own unique narrative, reflecting the creativity and heritage of the artisans.\u003c\/p\u003e\n\u003cp\u003eThe weaving process involves intricate knotting and meticulous attention to detail, resulting in a soft, plush texture that feels luxurious underfoot.\u003c\/p\u003e\n\u003cp\u003eUnlike the structured patterns of Beni Ourain rugs, Azilal designs embrace asymmetry and freeform creativity, adding to their distinctive charm and artistic appeal.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46071979933932,"sku":"R-V-2587","price":1221.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Azilal_sDiamondFlow_1.png?v=1736086059"},{"product_id":"saha-slate-natural-oat","title":"Saha | Slate, Natural \u0026 Oat | 5'-2\" x 8'-4\"","description":"\u003cp\u003eSaha is part of Neutral Ground, a collection that bridges artful design with simplicity, offering warmth and balance to any space. Rooted in traditional Moroccan craftsmanship, each rug reflects a harmonious blend of heritage and modern living.\u003c\/p\u003e\n\u003cp\u003eInspired by the Arabic word for plaza or open space, Saha embodies the spirit of gathering, connection, and community. In Moroccan culture, the saha is a vibrant central place where people come together to share stories, celebrate, and engage in daily life.\u003c\/p\u003e\n\u003cp\u003eHandwoven by artisans in M’rirt, a village nestled in the Middle Atlas Mountains, each rug stands as a testament to enduring Moroccan craftsmanship. Led by Soukina, a second-generation artisan, this collective of 40 weavers continues a tradition founded by her late mother, Keltouma, in the early 2000s. Specializing in medium to high hand-knot rugs, they use a distinctive thick knotting technique that creates an exceptionally plush texture unique to the region.\u003c\/p\u003e\n\u003cp\u003eMade from 100 percent live wool, Saha is dyed using carefully selected natural pigments by a third-generation dyeing family. This meticulous process produces rich, lasting color while maintaining a deep commitment to sustainability, quality, and craft.\u003c\/p\u003e\n\u003cp\u003eA timeless expression of Moroccan artistry, Saha brings depth, culture, and craftsmanship into the home.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46222956134636,"sku":"R-M-2687","price":1983.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Saha_Slate_Hero.png?v=1740826098"},{"product_id":"anzal-s-vibrant-earth-toned-low-hand-knot","title":"Anzal’s Vibrant Earth-Toned Low Hand-Knot | 5' x 8'-8\"","description":"\u003cp\u003eThis rug was handwoven by the artisans of Anzal.\u003c\/p\u003e\n\u003cp\u003eLocated about 30 km north of the renowned weaving town of Tazenakht, this women-only association was founded in 2007 and has thrived as women pass their craft down through generations. Fatima, the President of the Association, serves as our trusted liaison for all custom orders.\u003c\/p\u003e\n\u003cp\u003eWoven using the Low Hand-Knot technique, this rug is made from 100% “live” wool, which has been carefully carded, spun, and dyed by hand by the artisans.\u003cbr\u003e\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46315828445420,"sku":"R-T-2768","price":1792.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Anzal_sVibrantEarth-TonedLowHand-Knot.png?v=1743333820"},{"product_id":"ben-guerir-colorful-vintage-boucherouite","title":"Ben Guerir Colorful Vintage Boucherouite | 4'-2\" x 7'-7\"","description":"\u003cp\u003eThis vintage rug was handwoven by the artisans of Ben Guerir which is a village within the Rhamna province. \u003c\/p\u003e\n\u003cp\u003eLocated an hour north of Marrakech this rug technique is more known by the colors they use than the specific knot technique. \u003c\/p\u003e\n\u003cp\u003eThis weaving style is called Boucherouite.\u003c\/p\u003e\n\u003cp\u003eBoucherouite (pronounced boo-shay-reet) rugs were not originally intended to be sold as they were mostly used by the Amazigh in their own homes, as modest carpets. Some called them 'rag rugs' as they are made of various recycled pre-used clothing or textile scraps.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"Default Title","offer_id":46315858952428,"sku":"R-B-2782","price":832.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/BenGuerirColorfulVintageBoucherouite.png?v=1743338828"},{"product_id":"soukinas-earthy-hued-recessed-lines","title":"Soukina's Earthy-Hued Recessed Lines","description":"\u003cp\u003eThis rug was designed and will be handwoven by a talented group of artisans from a village near Beni M’rirt, nestled in Morocco’s Middle Atlas Mountains.\u003c\/p\u003e\n\u003cp\u003eLed by Soukina, this collective of 35 women has been crafting exquisite handwoven pieces since the early 2000s, when her late mother founded the group. Specializing in medium- to high-pile hand-knot rugs, a style deeply rooted in the region’s tradition, their work is known for its dense knotting technique that creates a signature plush texture.\u003c\/p\u003e\n\u003cp\u003eThe rug is made from 100% “live” wool and dyed using natural methods by a third-generation family of dye artisans.\u003c\/p\u003e\n\u003cp\u003eThe interplay of recessed lines adds visual dimension, giving the piece both depth and character.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"5' x 7'","offer_id":46333447209196,"sku":"R-M-2785","price":1642.0,"currency_code":"USD","in_stock":true},{"title":"5' x 8'","offer_id":46333447241964,"sku":"R-M-2786","price":1871.0,"currency_code":"USD","in_stock":true},{"title":"6' x 7'","offer_id":46333447274732,"sku":"R-M-2787","price":1964.0,"currency_code":"USD","in_stock":true},{"title":"6' x 9'","offer_id":46333447307500,"sku":"R-M-2788","price":2514.0,"currency_code":"USD","in_stock":true},{"title":"7' x 9'","offer_id":46333447340268,"sku":"R-M-2789","price":2953.0,"currency_code":"USD","in_stock":true},{"title":"8' x 10'","offer_id":46333447373036,"sku":"R-M-2790","price":3731.0,"currency_code":"USD","in_stock":true},{"title":"9' x 12'","offer_id":46333447405804,"sku":"R-M-2791","price":5027.0,"currency_code":"USD","in_stock":true},{"title":"10' x 12'","offer_id":46333447438572,"sku":"R-M-2792","price":5575.0,"currency_code":"USD","in_stock":true},{"title":"10' x 15'","offer_id":46333447471340,"sku":"R-M-2793","price":6961.0,"currency_code":"USD","in_stock":true},{"title":"12' x 15'","offer_id":46333447504108,"sku":"R-M-2794","price":8880.0,"currency_code":"USD","in_stock":true},{"title":"6'-9\" x13'-7\"","offer_id":46372468556012,"sku":"R-M-2829","price":4395.0,"currency_code":"USD","in_stock":true},{"title":"8' x 11'","offer_id":47131232043244,"sku":"R-M-3742","price":4103.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/Soukina_EarthyHuedRecessedLines_Hero.png?v=1743591030"},{"product_id":"mrirts-divided-form","title":"M'rirt's Divided Form","description":"\u003cp\u003eThis rug will be handwoven by a talented collective of artisans from a village near Beni M’rirt, nestled in Morocco’s Middle Atlas Mountains.\u003c\/p\u003e\n\u003cp\u003eLed by Soukina, the group includes 35 women who have been crafting exceptional pieces since the early 2000s, when Soukina’s late mother first founded the atelier. Specializing in medium-to-high hand-knot techniques—a style deeply rooted in regional tradition—their work is known for its dense structure and signature plush texture.\u003c\/p\u003e\n\u003cp\u003eEach rug is made from 100% “live” wool and naturally dyed by a third-generation family of master dyers.\u003c\/p\u003e","brand":"Salam Hello","offers":[{"title":"5' x 7'","offer_id":46591130206444,"sku":"R-M-2913","price":1642.0,"currency_code":"USD","in_stock":true},{"title":"5' x 8'","offer_id":46591130239212,"sku":"R-M-2914","price":1871.0,"currency_code":"USD","in_stock":true},{"title":"6' x 7'","offer_id":46591130271980,"sku":"R-M-2915","price":1964.0,"currency_code":"USD","in_stock":true},{"title":"6' x 9'","offer_id":46591130304748,"sku":"R-M-2916","price":2514.0,"currency_code":"USD","in_stock":true},{"title":"7' x 9'","offer_id":46591130337516,"sku":"R-M-2917","price":2953.0,"currency_code":"USD","in_stock":true},{"title":"8' x 10'","offer_id":46591130370284,"sku":"R-M-2918","price":3731.0,"currency_code":"USD","in_stock":true},{"title":"9' x 12'","offer_id":46591130403052,"sku":"R-M-2919","price":5027.0,"currency_code":"USD","in_stock":true},{"title":"10' x 12'","offer_id":46591130435820,"sku":"R-M-2920","price":5575.0,"currency_code":"USD","in_stock":true},{"title":"10' x 15'","offer_id":46591130468588,"sku":"R-M-2921","price":6961.0,"currency_code":"USD","in_stock":true},{"title":"12' x 15'","offer_id":46591130501356,"sku":"R-M-2922","price":8880.0,"currency_code":"USD","in_stock":true},{"title":"6'-9\" x13'-7\"","offer_id":46591130534124,"sku":"R-M-2923","price":4395.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/1480\/6594\/files\/M_rirt_sDividedFormHand-Knot_48e944ed-7a6d-4654-928d-8d4dac78328c.png?v=1750927226"},{"product_id":"siroua-shades-rawan","title":"Siroua Shades | Rawan","description":"\u003cp\u003eSiroua Shades is a tribute to the generational craft that inspired us to start Salam Hello. Woven in Ait Moulay Ali, many of the artisans led by Fadma originated in the Siroua region near Tazenakht, an area renowned for its deep weaving heritage. They later moved closer to Marrakech in search of more opportunities, carrying their craft with them.\u003c\/p\u003e\n\u003cp\u003eCrafted entirely by hand using ancestral tools and 100% natural Siroua wool, the process begins high in the mountains, where the wool is sheared by hand and washed in the clear waters of the Zat River using only Moroccan black soap. From there, it reaches our master dyer, who works exclusively with natural henna to create a nuanced spectrum of warm, earthen tones that mirror the volcanic terrain and sunbaked palette of the Siroua Mountains.\u003c\/p\u003e\n\u003cp\u003eThese rugs are more than traditional pile knot pieces. They utilize a rare Amazigh knotting technique called Tighonjjaj. 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