Keltouma's Pastel Boujad

Name: Keltouma's Pastel Boujad
Brand: Salam Hello
Price: 650.00 USD
Availability: OutOfStock

$650.00

While this piece is sold out, don't hesitate to email us at hello@salamhello.com. We can work with the artisan to create a similar handcrafted piece just for you.

This rug was handwoven by one of the artisans in Keltouma's association.

Keltouma resides in a village just outside of Beni M'rirt which is located within the Middle Atlas Mountains. She's the leader of a 25 women.Boujad rugs tend to have undyed sheep’s wool for its base and vibrant colors used for the design elements. While the weave is less dense than the Beni Ourain it’s still as cozy and soft as it looks.
- Size: 185 cm x 286 cm
- Rug Technique: Medium to High Hand-Knot
- Pile: Low to Medium
- Materials: 100% live sheep’s wool. Organic local plants and spices for dyes.

Made By

Keltouma and the Artisans of M’rirt

Keltouma and her daughter Soukina lead this group of 25 artisans from a Village just outside Beni M’rirt, in the Middle Atlas Mountains. Founded in the early 2000s, the collective makes medium to high hand-knot rugs, a style named after the region as well as M’rirt Zanafi rugs, their interpretation of the Zanafi style from the southeast.

Traditional rugs from this region use a thick knotting technique, which makes the rugs feel extra plush.

Shop Keltouma and the Artisans of M’rirt Collection

Discover More

Rug Style

Medium to High Hand-Knot

There are many varieties of a rug that contain a Medium to High Hand-Knot—Boujad, Azilal, Beni Ourain, Beni M'Rirt, and Marmoucha, to name a few. While they may have similarities, the knot technique varies depending on the region or tribe the rug comes from.

The majority of these rugs come from the Middle Atlas and High Atlas Mountains. The local sheep in these colder climates have a thicker coat to sustain them during the winter months, which impacts the thickness of the wool, and in turn, contributes to the height of the pile.