- Our Values
  
  We’ve made it our mission to highlight the techniques, symbolism, and tradition behind the pieces we source and the artisans who make them.
  
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- Celebrating The Artisans
  
  Our mission is to preserve and share the tradition and symbolism—from our artisans’ hands to your home.
  
  Meet the Artisans
- Price Transparency
  
  An artisan spends months carefully crafting a rug. We meet with the artisans behind each weave to discuss the time and labor behind the piece.
  
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- Our Process
  
  Each step of the weaving process is rich with tradition and meaning;—from harvesting and dyeing the wool, constructing the loom, to the final design of the weave.
  
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- Rug Styles
  
  Weaving techniques vary throughout all of Morocco. Across the different tribes, regions, and villages, many different styles can be found.
  
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- Symbolism & History
  
  According to tradition, the storied weaving process gives the textiles magic, protective qualities.
  
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- Crafted for the Trade
  
  Created for design professionals, our Trade Program offers elevated service, including access to exclusive designs, custom sourcing, and tailored pricing.
  
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- Color and Pile Samples
  
  Weaving techniques vary across Morocco, with each tribe and village bringing its own unique style to life.
  
  Get Inspired
- Bespoke Rug Design
  
  From palette development to unique shapes and motifs, we offer personalized guidance to help you create a one-of-a-kind piece.
  
  Design Your Own Rug

- Beyond the Loom
  
  Explore the stories behind Salam Hello, from artisan interviews and weaving traditions to interiors, travel guides, and Moroccan culture.
  
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- At Home With
  
  Follow our favorite pieces into the homes of designers, curators, and creatives, exploring what home means and how they live.
  
  Step Inside
- In the Weave
  
  Dive deeper into the stories behind our collections and explore the traditions, techniques, and craft that shape our work.
  
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- Our Marrakech Showroom
  
  Explore ready to ship rugs or create a custom piece at our Marrakech showroom.
  
  Step Inside
- Marrakech Day Trip
  
  A curated day trip from Marrakech to the High Atlas, exploring Amazigh villages and artisan weaving.
  
  Plan Your Visit
- Bespoke Artisan Tour
  
  Experience Moroccan craft, food, and culture alongside Salam Hello artisans, from Amazigh villages to the Sahara Desert.
  
  Join Us

A collection of handmade Moroccan rugs, one of a kind, vintage, and customizable styles. Each piece is handwoven by Amazigh women artisans, preserving generations of Moroccan tradition.

Shop All
One-of-a-kind new and vintage rugs sourced directly from artisans, delivered to you.

Shop Ready to Ship Rugs
From size, color to design, make your own handmade Moroccan rug, unique to you.

Shop Made-to-Order Rugs
Each pillow and pouf is one-of-a-kind. They're all inspired by, or made from, a textile that was woven by our artisan community.

Pillows & Poufs
- Shop Pillows
- Shop Poufs

Design Your Own Rug

From palette development to unique shapes and motifs, we offer personalized guidance to help you create a one-of-a-kind piece.

How does the process work?

Share your project details through the form and our team will follow up with next steps for your custom rug.
Can I choose the size and palette?

Yes. The form collects key details including dimensions, color direction, room context, and inspiration.
How long does a custom rug take?

Timing depends on the design, size, and technique. Our team will confirm the expected timeline after reviewing your request.